Crux by RealWork Labs 2.2.14

Crux by RealWork Labs enables home-service enterprises to extend their online presence beyond the physical office location to the field where services are rendered.

The platform's workflow empowers field personnel to detail their work at job sites using specific keywords established by the business for online search association. This user-generated content plays a key role in establishing social proof through the documentation of job-related photos and videos. When integrated with customer reviews, this content serves as a valuable asset in bolstering the digital footprint of the enterprise.

Automatically shared to the business website and connected third-party platforms, these photos and videos serve as dynamic content. RealWork Labs' website widget further enhances user engagement by showcasing recent content alongside an interactive map highlighting job locations. This feature aims to offer detailed information to potential clients and structured data for search engines, ultimately improving online visibility through enhanced indexing.